10 IDEAS TO CHEW ON
Seasonal marketing is a way to refresh your product mix and stay relevant to shoppers. Grassfed beef and lamb have relevance all year long.
DOWNLOAD THE GUIDEAustralian Lamb Product Guide
This new Guide was produced in 2014 for North American retail meat buyers, butchers, restaurateurs and chefs who want to learn more about ordering and using naturally raised Australian Lamb to enhance their business. This Guide provides information about how Australian Lamb is raised, safety, feeding, traceability, sustainability, cuts, packaging, ordering and other useful information.
View guideAustralian beef product guide
This guide was created especially for North American retail meat buyers, butchers, restaurateurs and chefs who want to learn more about ordering and using naturally raised Australian Beef to enhance their business. The Guide provides information about types of beef, safety, feeding, traceability, sustainability, cuts, packaging, ordering and other information.
View GuideFrom Cuts to Cuisine
As lamb's popularity continues to grow, this guide will help retail meat buyers, butchers, restauranteurs and chefs to look beyond the rack and chop to create more innovative cuts and variations of Australian lamb that will give your business an edge over others. It is filled with step-by-step instructions and full-color photos.
See the guideRed Meat Industry Links
Industry – Australia
Meat & Livestock Australia – Head Office
Food Standards Australia New Zealand
Industry – North America
American Association of Meat Processors
American Sheep Industry Association
Meat Importers Council of America (MICA)
North American Meat Institute (NAMI)
National Cattlemen’s Beef Association
Government – Australia
Government – North America
U.S. Department of Agriculture (USDA)
USDA Food Safety and Inspection Service (FSIS)
USDA Agricultural Marketing Service (AMS)
Agriculture and Agri Food Canada
Information